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Carlsen Center Corporate Innovation Workshop

June 21 @ 12:00 pm - 1:30 pm

Cost: 0.00
Event Type: Presentation,Professional Development,Student Activity,Workshop
Link: https://www.eventbrite.com/e/corporate-innovation-workshop-tickets-327759616837?aff=Trumba

Join us for a workshop on how to innovate in a corporate space!

Your business model is how you Create, Deliver, and Capture value. The average business model only lasts 5 years. In the last 15 years, 52% of the Fortune 500 has become extinct! Executives need to understand the elements that make up a business model so that you can communicate them, monitor them and change them as needed. If you do not innovate your business model you will eventually become obsolete! Current businesses need to grow and exploit current business capabilities, while exploring new opportunities at the same time. This requires differing skill sets and mindsets.

In order to create innovative revenue opportunities and find unmet demand, we need to understand the customers problems that exist now. We can find these opportunities by examining existing alternatives and solutions in the marketplace. New problems worth solving can be discovered by studying how customers use old solutions. We will examine the customer's journey and how to find unmet needs. This can be done quickly and with little expense to reduce risk and uncertainty in launching a new idea.

In this workshop led by one of our Entrepreneurs-in-Residence, Dr. Brian Gladden, you will learn how to utilize a variety of tools and framework to grow your business and reduce risk. 


Virtual, via Zoom

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