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Carlsen Center Workshop – Testing Business Ideas

August 5, 2022 @ 12:00 pm - 1:30 pm

Cost: 0.00
Event Type: Presentation,Professional Development,Student Activity,Workshop
Link: https://www.eventbrite.com/e/testing-business-ideas-with-david-bland-tickets-384126722367?aff=Trumba

Join us in learning how to test your business ideas with the author of Testing Business Ideas and Founder & CEO of Precoil, David Bland!

During our Summer Startup Series, we are excited to offer you an opportunity to learn from the author of Testing Business Ideas as well as the Founder and CEO of Precoil, David Bland.

Testing Business Ideas
Building on the best selling Strategyzer books, David J Bland and Alex Osterwalder curated a list of experiments for people who are stuck Testing Business Ideas. They identified three major themes from design thinking and applied them to rapid experimentation. Desirability describes whether or not people want the solution. Viability addresses if you can create a sustainable business with the solution. Feasibility dives into the steps to run the infrastructure. In this talk, David will describe the principles behind Testing Business Ideas and facilitate an interactive session on sequencing experiments.

David Bland, CEO and Founder of Precoil
David helps people test business ideas. He’s the co-author of Testing Business Ideas with Alex Osterwalder. David pioneered GE FastWorks with Eric Ries, coached emerging product teams at Adobe and even helped Toyota apply lean startup practices. Before his transition into consulting, David spent over 10 years of his career at technology startups. He stays connected to the startup scene through his work at several Silicon Valley accelerators.


August 5, 2022
12:00 pm - 1:30 pm
Event Categories:


Virtual, via Zoom